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Returns Optimization

Transform return data into insights that cut costs, reduce return rates, and improve customer satisfaction.

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Returns Optimization turns your returns data into actionable insights across operations, product, and customer experience teams. By unifying data from Shopify, ERP, CRM, and analytics tools, you can detect high-risk SKUs, identify serial returners, and calculate the real cost of returns. Designed for fast-growing and maturing ecommerce brands (B2C, D2C, B2B2C), this use case empowers you to reduce avoidable returns, increase post-purchase satisfaction, and save on logistics — all without hiring a data engineering team.

Your Challenges

Increased return rates from specific SKUs or product categories

Chronic serial returners quietly hurting profitability and operations

Lack of visibility into true return costs (logistics, restocking, lost revenue)

No systemized approach to identify and prevent avoidable returns

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Unique Value

1

All your return data, connected

Shopify, ERP, CRM, and even spreadsheets unified in hours with no-code connectors.

2

Fast time to insight

Launch return analytics dashboards in <48h using prebuilt templates and transformations.

3

Full automation & alerts

Flag rising-return SKUs or serial returners before they impact your margins.

4

Self-service for every team

No need for a data team – CX, Ops, Product, and Finance get dashboards tailored to them.

Example Outputs

[stakeholder] Product & Merchandising

  • Return rate by SKU / category
  • Return reason distribution (fit, quality, misleading photo)
  • Top 10 most-returned products
  • Return ratio: new vs. returning customers
  • Return-to-order ratio

[dashboard] Customer Experience

  • Serial returner detection
  • Return frequency by segment
  • NPS after returns
  • Refund vs. exchange rate
  • Churn rate post-return

[finance] Ops & Finance

  • Total return costs (per SKU, per month)
  • Return cost as % of revenue
  • Cost per return processed
  • Stock recovery rate
  • Return prevention savings

What systems can you connect?

Why Keboola?

Universal Connectivity

Unify your marketing, sales, and product data across 700+ sources and open APIs. All your systems, finally working together.

Effortless Building & Monitoring

Accelerate delivery and reduce support headaches—Keboola’s MCP streamline integrations, automate data quality, and drive continuous insights, no big teams needed.

Enterprise Governance & Security

Get peace of mind with enterprise-grade controls, compliance, and transparent data lineage—Keboola is built for the highest security and regulatory standards.

Startup Speed, Enterprise Scale

You don’t need months to launch. Keboola lets you move fast, iterate faster, and scale when you're ready.

Testimonials

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FAQs

How can return data provide actionable insights?

Keboola’s unified platform organizes return data into clear, understandable metrics, allowing you to identify problem areas and implement solutions.

How can this help improve customer satisfaction?

By understanding return reasons, you can improve product listings and better meet customer needs, thereby boosting satisfaction and loyalty.

Can this solution really help lower costs?

Absolutely. By identifying and addressing high return products and serial returners, you can prevent unnecessary returns and save on shipping, restocking, and lost revenue costs.

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