The data foundation that survives every platform migration.
Omnichannel retailers run AI on every customer, every SKU, every channel — without rebuilding the stack each time you replatform Shopify, swap your CDP, or acquire another brand. One governed data layer. Coexists with Snowflake and Databricks.
Live in production — independent retailer to global QSR
$250M
scaled · 75% workflows automated
Dalibor Cicman, CEO · CEE e-commerce sports nutrition on Keboola data streams
GymBeam
Trusted by online grocery, used-car marketplaces, multi-brand auto retail, sports e-commerce, and global QSR networks
The 2026 retail moment
$1.77T
lost annually to global inventory distortion — stockouts, overstocks, shrinkage. IHL Group, 2026.
80%
of enterprise AI projects fail to deliver business value. 33.8% never reach production. RAND Corporation, 2025.
$66B
marketing spend wasted yearly = 47% of every marketing dollar. Broken attribution post-cookie. LayerFive, 2026.
28-32%
Amazon take rate on seller revenue (referral + FBA + ads + storage). Feedvisor, 2026.
Who we serve best
Three retail jobs. One governed data foundation.
By function, not by category. Every omnichannel retailer has the same three pains — Keboola is the foundation under each.
Choose your segment
65% inventory accuracy is not a 2026 strategy. Run forecasting agents on the same data your stores trust.
Store-level inventory accuracy averages 65% versus 90% in warehouses. The result: $1.77T in global retail losses every year from stockouts, overstocks, and shrinkage. Most retailers blame their POS, WMS, or e-commerce platform — but the real failure is that none of those systems share a single source of truth.Keboola is the data layer where POS + WMS + e-commerce + supplier feeds + courier data live in one governed place. Demand forecasting agents, replenishment automation, and fulfillment optimization all run against the same data your CFO already trusts.
- 700+ pre-built connectors — POS, WMS, marketplace, supplier APIs, weather, IoT
- Real-time inventory sync across stores, fulfillment centers, and online
- Demand forecasting in SQL, Python, R — your data scientists own the models
- Coexists with Snowflake, Databricks, and your retail DW — no rip-and-replace
Amazon updates prices 12.6 times a day. Beat the marketplace tax with pricing agents on your data — not theirs.
Amazon takes 28-32% of seller revenue (referral + FBA + ads + storage). Walmart Connect grew +46% YoY to $6.4B. The marketplace is now a tax, not a channel — and the only retailers winning are running their own pricing intelligence on first-party data their margin team controls.Keboola is the foundation where competitor scrapes, marketplace data, supplier costs, FX, and your own SKU economics live in one governed place. Pricing agents recommend, your team approves, lineage proves it.
- Multi-source price intelligence — competitor scrapes, marketplace data, supplier costs, FX
- Margin-aware dynamic pricing — your rules, your brand voice, your CFO's audit trail
- Modeling depth — SQL, dbt, Python, R, Julia in one project
- Brand-safe AI — agents grounded in YOUR margin policy, not a generic LLM hallucination
Cookies are gone. MMM is back. Build your customer graph on a warehouse you control.
47% of marketing spend is wasted ($66B/year) because attribution broke when cookies died. Composable CDPs (Hightouch, Census, RudderStack on Snowflake/Databricks) won the architecture debate — Forrester confirms retailers with ≤5 core marketing tools see 23% higher attributed pipeline per headcount.Keboola is the warehouse-native data layer for customer 360. Identity resolution across POS + e-commerce + email + SMS + ad platforms. MMM and incrementality models your CMO can defend in front of the CFO. AI agents grounded in YOUR customer graph — not a vendor's black box.
- Warehouse-native composable CDP — no rip-and-replace of Snowflake or Databricks
- MMM-ready data feeds for Meridian (Google) + Robyn (Meta) + your team's models
- Reverse-ETL out of the box — push audiences to Meta, Google, Klaviyo in minutes
- Per-region governance — GDPR, PCI, SOC 2, ISO 27001-ready, CISO-defensible
Patterns in production
Three retail patterns, one platform powering them.
European unicorn pattern
Rohlik Group runs 14,000+ daily Keboola jobs across 5 countries. 21,000 SKUs in one fulfillment center, 1M orders/month, +1% AOV from A/B-confirmed personalized recommendations. The data foundation under Europe's #1 grocery unicorn since day one.
14K
daily jobs · 1M orders / mo
MVP in 3 months, not 3 years
Carvago processes 5.5M car ads + 600K photos daily across 8 markets — scam detection, multi-language standardization, dynamic pricing. A 9-person data team built the entire platform. "Without Keboola, we would need 560,000 people to do the same job." — Tomas Trnka, CDO.
5.5M
car ads / day · 8 markets
8 brands. 350+ locations. One platform.
BRIX Holdings unified data across 8 brands and 350+ locations — each with its own legacy POS. "All I can say is this: I wish we knew about Keboola sooner." — John Howard, Director of IT. The pattern under multi-banner retail and franchise networks.
8
brands · 350+ locations
Architecture · per-channel data flow
AI agents.
Per channel. Inside a glass box.
Most retail AI runs in a black box. Keboola's Data Agent operates inside the same governed environment — every output traceable to the SKU, customer, and channel it's grounded in. The hallucination-defense your CISO and CFO will both sign off on.
POS · Shopify · Amazon · Walmart Connect · Klaviyo · CRM · WMS · supplier APIs · weather — through 700+ connectors.
- SHOPIFY
- AMAZON
- WALMART
- KLAVIYO
SKU master · Customer identity · Multi-channel attribution · Marketplace fee normalization.
- SKU MASTER
- CUSTOMER IDENTITY
- ATTRIBUTION
Per-channel revenue · Margin formulas · Loyalty cohort rules · Lineage to every report.
- PER-CHANNEL REVENUE
- MARGIN FORMULAS
- LINEAGE
Demand forecaster · Pricing optimizer · Replenishment agent · Audience builder · Anomaly sentinel.
- DEMAND
- PRICING
- REPLENISHMENT
- ANOMALY
Store dashboards · Reverse-ETL to ad platforms · Board pack · Agent chat · CFO margin pack.
- STORE DASHBOARDS
- REVERSE-ETL
- BOARD PACK
- AGENT CHAT
POS · Shopify · Amazon · Walmart Connect · Klaviyo · CRM · WMS · supplier APIs · weather — through 700+ connectors.
SKU master · Customer identity · Multi-channel attribution · Marketplace fee normalization.
Per-channel revenue · Margin formulas · Loyalty cohort rules · Lineage to every report.
Demand forecaster · Pricing optimizer · Replenishment agent · Audience builder · Anomaly sentinel.
Store dashboards · Reverse-ETL to ad platforms · Board pack · Agent chat · CFO margin pack.
700+ pre-built connectors · POS · Shopify · Amazon · Walmart Connect · Klaviyo · Snowflake · Databricks · BigQuery — coexists with your stack.
The platform
The Keboola data platform — built for retail at every scale.
What makes Rohlik-grade work possible: governed AI that survives replatforms, real-time data across every channel, and an architecture that coexists with your warehouse — never replaces it.
Pillar 01 · Governance
Governed AI. No hallucinations.
80% of AI projects fail. Yours won't.
Most retail AI runs ungoverned and hallucinates SKUs, prices, and customer names. Keboola's Data Agent operates inside lineage, RBAC, and policy layers — every output traceable to the source SKU, customer, or channel.
- Lineage from agent output back to journal entry, SKU, customer
- RBAC granularity — no agent sees data your policy hides
- PCI-scope-aware: card data isolated, never in the agent's context
- Audit trail your CISO can hand to a regulator
CISO-defensible from day one
Pillar 02 · Real-time omni
Every channel. Every SKU.
Real-time data the way operations need it.
14K
daily Keboola jobs at Rohlik · 1M orders / month · 5 countries
POS + e-commerce + marketplace + supply chain in one governed place. The architecture under Rohlik's real-time grocery ops, Carvago's 5.5M-ad/day marketplace, and 350+ BRIX restaurant locations.
Connects
Activates
700+ connectors · Reverse-ETL out of the box · Multi-region governance · Real-time pipelines.
Pillar 03 · Open architecture
Survives every replatform.
Replace tools, not your data foundation.
Coexists with Snowflake, Databricks, BigQuery, and your retail DW via Iceberg. Replaces Klaviyo + Segment + Funnel + Shopify Audiences + reverse-ETL — not your warehouse. Your stack survives Shopify→headless, Klaviyo→Braze, NetSuite→S/4HANA.
- Iceberg-native storage — bring-your-own warehouse
- 700+ connectors that survive vendor migration
- MCP server for Claude, Cursor, in-house LLMs
- One bill, one governance plane, one truth
Replaces
Coexists with
700+ connectors · POS · Shopify · Amazon · Walmart Connect · Klaviyo · Snowflake · Databricks · BigQuery
See all integrations →
Real Customers. Real Results.
Five proof points in production across online grocery, marketplaces, multi-banner retail, and global QSR.
More omnichannel retailers under NDA.
We work with global retail networks who can't go public — yet. Talk to us if you'd like a peer reference.
Talk to us →Verified by G2
CTOs and IT leaders who bet on it — and won.
Real quotes from real technology leaders. Verified by G2 and hundreds of reviews from the people doing the work.
"All I can say is this: I wish we knew about Keboola sooner. The ability to build data pipelines ourselves in a very simple manner — that is what matters most."
John Howard
Director of IT · BRIX Holdings
"Keboola's solution has transformed our approach to data, making it a crucial part of our daily operations."
Jakub Žalio
Group CTO · Creditinfo Group
"The successful implementation of Keboola was a crucial step to become a digital company. It propelled us to the next level."
Thilo Kusch
Group CFO · P3 Logistic Parks
Based on 100+ reviews from verified users — the people doing the work.
Ready to ship?
Production-ready AI for every customer, every SKU, every channel.
Run any AI agent or assistant against your retail data — with governance, lineage, and audit trail your CISO, CFO, and franchise partners already trust. Live in 8 weeks. Coexists with Snowflake and Databricks.
Talk with the team
Giorgio Pontillo · CRO
Retail commercials + omnichannel pricing
Martin Lepka · CMO
Retail strategy + AI-readiness
Pavel Doležal · CEO + Founder
Vision + 2026 roadmap
A 20-minute call. Your function mix, your channel coverage, your governance constraints. We tell you whether Keboola is the right fit before you commit anything.