About BRIX Holdings
BRIX Holdings, LLC is a Dallas-based multi-brand franchising company specializing in chains with superior products and attractive growth prospects. BRIX Holdings focuses on brands that are both attractive to the rapidly expanding single-unit owner/operator franchise market segment and have the potential to grow into national and international award-winning chains.
The current BRIX Holdings portfolio includes Friendly's, Clean Juice, Orange Leaf, Red Mango, Smoothie Factory + Kitchen, Souper Salad, Humble Donut Co. and Pizza Jukebox.
The Challenge
Fragmented data, no cross-brand visibility, and manual reporting across 8 brands
Many Data Systems
Every brand had their own tech stack. Many relied on legacy systems. It was impossible to establish clear data governance or to conduct analysis across brands.
No Visibility
As systems were extremely fragmented, it was hard to create a combined view across all businesses. Data was siloed and inaccessible.
Manual and Cumbersome
Reporting had to be performed manually as there was no shared data environment to make automations possible.
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John Howard
Director of Information Technology at BRIX Holdings
The Solution
All Brands Within a Single Data Platform
Data from multiple POS systems, integrated into a single self-service data management framework. Leadership can maintain data governance and transparency, while the teams are empowered to manage their own data effectively.
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John Howard
Director of Information Technology at BRIX Holdings
The Impact
Unified data across 8 brands and 350+ locations
Quick Time-to-Value
Because of quick and efficient implementation, it took just three weeks for Keboola to start providing first insights.
Cheaper Maintenance
BRIX saw significant savings compared to the previous setup, both in freed-up manpower and actual invoices paid.
Data Governance
More control over data opens a trove of possibilities for BRIX, with many more use cases that used to be impractical without a unified platform.
Daily Automated Reporting
Brix now has a daily sales insight report for all brands that is key to making informed strategic decisions.
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John Howard
Director of Information Technology at BRIX Holdings
